Yazar "Mızrak, Filiz" için listeleme
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Analysing customer satisfaction of civil aviation companies of Turkey with text mining
Eti, Serkan; Mızrak, Filiz (Springer, 2020)This study is aimed to determine the issues that affect customer satisfaction in mobile applications to airline companies. In this context, five of the largest airlines operating in Turkey (Turkish Airlines, Pegasus, ... -
An analysis of the relationship between sustainable fuel management and competitive strategy in the aviation industry
Mızrak, Filiz; Türk, Abdullah; Mızrak, Kağan Cenk (Springer Science and Business Media Deutschland GmbH, 2022)Air transport is currently carried out with conventional aviation fuel derived from petroleum. However, it has been known that this fuel is not sustainable. The sector functions with many constraints due to its nature. ... -
Defining reverse and green supplier selection criteria with a strategic management approach
Akkartal, Gonca Reyhan; Mızrak, Filiz (Springer Science and Business Media Deutschland GmbH, 2023)Today, the environmental problems that emerged over time because of industrialization and globalization and the depletion of natural resources have forced businesses and managers to consider environmental factors while ... -
Determining and evaluating criteria for transformational leadership in educational institutions with AHP method
Mızrak, Filiz; Culduz, Murat (IGI Global, 2023)As all sectors, educational institutions need to keep up with the chance and developments. In this scope, transformational leaders are among the most important requirements. For this reason, it is important for executives ... -
An evaluation for the use of alternative vehicle technologies and energy resources in logistic sector with a strategic approach
Mızrak, Filiz (Springer Science and Business Media Deutschland GmbH, 2022)Increasing global energy consumption results in important problems. The decrease in traditional energy resources such as oil, coal, and natural gas reveals the necessity of using these resources more efficiently. In this ... -
Human resource training and its effect on the integration and success of organizational change
Mızrak, Filiz; Çaylan, Şenay (IGI Global, 2023)HR trainings play a pivotal role in the successful implementation of organizational change. These trainings equip employees with the necessary skills, knowledge, and mindset to adapt to new processes, technologies, or ... -
Leading determiners of institutionalization in globalization era and strategic change management in educational organizations
Çetiner Öztürk, İpek Tamara; Mızrak, Filiz (Springer Science and Business Media Deutschland GmbH, 2021)The aim of this study is to determine the main reasons for institutionalism and change process in educational organizations by benefiting from the literature through a case study. In this scope, the language school of a ... -
Role of agility in the banking sector in competitive globalization era: Evidence from the Turkish banking sector
Mızrak, Kagan Cenk; Mızrak, Filiz (IGI Global, 2019)In today's rapidly changing market conditions, organizations need to be agile to gain a competitive market advantage. This chapter details the key points required for agility. Although there has been ongoing discussion ... -
Strategic management of digital transformation processes in the aviation industry: Case of Istanbul Airport
Mızrak, Filiz; Akkartal, Gonca Reyhan (IGI Global, 2023)The Fourth Industrial Revolution has profoundly affected all sectors, quickly leading to significant technological changes. This new revolution has also affected aviation systems that have a direct connection with technology. ... -
Sürdürülebilir ekonomik kalkınma bağlamında havayolu sektörüne yönelik etkin yatırım stratejilerinin belirlenmesi
Mızrak, Filiz; Yüksel, Serhat; Silahtaroğlu, Gökhan; Dinçer, Hasan (Gaziantep Üniversitesi, 2022)Bu çalışmanın amacı sürdürülebilir ekonomik kalkınma bağlamında havayolu sektörüne yönelik müşteri memnuniyeti bazlı yatırım stratejilerinin belirlenmesidir. Bu amaca yönelik olarak, havacılık sektöründe müşterilerin ... -
Use of big data in strategic management as a new perspective
Mızrak, Filiz (IGI Global, 2023)In recent years, interest in big data has increased in the field of management. With digitalization, companies have started to receive data flow from many channels at the same time. Many sources such as the internet of ...